FUTURE
MUSHROOMS
Print Design
Packaging
Illustration
Art Direction
OVERVIEW
Bright Future is a quality-made microdose mushroom brand.
OBJECTIVE
They needed a package design for their new line of microdose mushroom chocolates. We were tasked with creating designs that were just as stimulating as the chocolates themselves.
The object was to create packaging for dark chocolate and milk chocolate bars. Since the bars were Swiss-made, and Bright Future is a luxury brand, the package design had to reflect that.
RESULT
We created two distinct colour ways to illustrate the effects of the chocolates, while also separating the different kinds of chocolate.
The custom illustrations is a contemporary take on psychedelic art from the late-60s to early-70s with its bold and fluid characters. It feels relevant for today’s market while evoking a feeling of nostalgic familiarity.
