Vancity had to board up their headquarters at terminal and main street during the pandemic and needed an installation that kept their headquarters recognizable until they could re-open to the public.
To create a mural design that reflected a positive message to the neighbourhood while staying on brand with colour and shape.
We created a bold mural design that reflected a positive message to the neighbourhood while staying on brand with colour and shape. We illustrated symbols to represent common traits that people of a community have to exercise in order to collaborate and connect with one another. Within the design we created a statement that reads “Community means more than the sum of its parts.” The message rings true in banking as well as how a community functions as a whole.
BEHIND THE DESIGN
From the beginning of ideation to completion of the mural, this project spanned less than 3 weeks. With a tight deadline and lots to do, we had to work efficiently to ensure the mural would be completed on time and on budget.